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Shaw's Rewards Customers Can Earn up to 20 Gallons of Free Gas at Irving Oil When Buying Groceries
Irving Oil and Shaw's Team Up to Expand Gas Discount Program in New Hampshire and Maine
Portsmouth, NH (September 7, 2007) - With more than 7,500 Shaw's Rewards customers saving an average of 24 cents per gallon at Irving Oil during an eight-week pilot, the two companies announced today the start of an expanded month-long partnership that will provide gasoline discounts with every qualified Shaw's purchase at 57 Shaw's supermarkets and more than 140 Irving locations in Maine and New Hampshire.
The program will offer discounts from 10 cents to 60 cents off per gallon for every qualified $50-$300 Shaw's purchase through October 4, 2007. Customers can combine the discount coupons up to the price per gallon of gas, and Irving will honor the Shaw's coupons through October 18, 2007.
"Everyone buys groceries and everyone buys gasoline. It's a natural partnership to help New Hampshire and Maine shoppers with their family budgets," says Shaw's President Carl Jablonski. "Shaw's and Irving Oil realize the challenges families face with gas prices and this program helps meet that challenge."
"At Irving, we're committed to finding ways to bring additional value to our customers," says Harry Hadiaris, Director of Convenience Retail for Irving Oil. "Teaming up with Shaw's allows us to reward our customers for something they are already doing - buying food for their busy families."
This expanded program comes after a highly successful pilot program at three Shaw's and six Irving Oil locations in New Hampshire this summer. Now, customers throughout New Hampshire and Maine will be rewarded with significant savings by doing the same thing they have been doing for a long time; buying their groceries at Shaw's and filling up their tanks at Irving.
Here's how customers can take advantage of this opportunity:
- Customers shop at Shaw's with their Shaw's Rewards Card.
- For every purchase of $50 or higher, a Catalina Coupon valued at ten cents PER gallon, redeemable at an Irving location, will be generated.
- Customers present their Shaw's Rewards Card and Catalina coupon(s) at Irving to receive the gas discounts.
- For a purchase of $100 or more customers save twenty cents per gallon and the savings grow up to a $300 purchase which results in a savings of 60 cents per gallon.
About Shaw's
Shaw's, Osco and Star Market are a division of SUPERVALU INC. Throughout the six New England states, there are more than 200 store locations employing approximately 28,000 associates. SUPERVALU INC. is one of the largest companies in the United States grocery channel with estimated annual sales of approximately $44 billion. SUPERVALU holds leading market share positions across the U.S. with its approximately 2,450 retail grocery locations. Through SUPERVALU's nationwide supply chain network, the company provides distribution and related logistics support services to more than 5,000 grocery endpoints across the country. SUPERVALU currently has approximately 190,000 employees. For more information about Shaw's visit www.shaws.com or about SUPERVALU visit www.supervalu.com.
About Irving Oil
Founded in 1924, Irving Oil is a regional refining and marketing company serving customers in New England and Eastern Canada with a range of finished energy products, including gasoline, diesel, home heating fuel, jet fuel and complementary products and services. The company's network of Bluecanoe and Mainway convenience stores throughout New England and Eastern Canada offers customers a wide variety of products and services, including grocery and snack items, bakeries and convenience items in addition to fuel. In 2003, Irving Oil became the first oil company to win a USEPA Clean Air Excellence award for its low sulphur gasoline. For more information, visit www.irvingoil.com
Media Contacts:
Judy Chong
Shaw's
508-313-3318
Paging Service 1-800-LESHAWS
Rob Wilson
Irving Oil
603-559-8818
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